The seeds for appliance.io were sown in 2011, born out of a vision to revolutionize the operations of independent-owned appliance-focused retailers. Our journey began modestly, with a passionate team and an ambitious goal. We recognized early on that to truly understand and address the unique challenges faced by appliance dealers; we needed to work closely with those at the heart of the industry.

We started by collaborating with a diverse group of about 15 appliance dealers. These early partners varied in size and background, representing both major buying groups and independent entities. This rich tapestry of perspectives was crucial in shaping our software. It allowed us to comprehensively understand the industry's needs, challenges, and opportunities.

Through years of dedicated work, continuous feedback, and iterative improvements, we transformed our initial concept into the robust platform that appliance.io is today. Our approach was always collaborative, ensuring that the solutions we developed were innovative, practical, and tailored to real-world needs.

Today, we stand proud as the leading software provider for appliance-focused retailers, a testament to our enduring commitment to this sector. Our platform is more than just a product; it's a culmination of a decade-long journey of learning, adapting, and growing alongside the very businesses we set out to support. As we look to the future, we are excited to continue this journey, constantly evolving and innovating to serve the ever-changing landscape of the home appliance industry.